WORK EXPERIENCE

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Marketing Monkeys | UX/UI Designer

Bern, Switzerland | April 2022 to July 2022

• Project Management and Data Handling: Utilized Jira for efficient project planning and data management, contributing to the successful execution of projects.

• User Experience Analysis: Conducted in-depth user flow and mapping using tools like Miro and Figma.

• UI Asset Library Management: Established and managed a comprehensive Figma asset library for all Graphic User Interface elements, ensuring consistency and efficiency in UI design and development. Created concise briefings and
  documentation for developers to facilitate seamless collaboration.

• Innovative E-commerce Integration: Prototyped and integrated a gamified e-commerce service into an online donation platform using Figma, significantly improving user experience and functionality.

• Usability Testing and Refinement: Conducted thorough testing and refined the prototype based on user feedback to optimize user satisfaction and functionality.

• Front-End Development: Designed and implemented a responsive template for a startup SaaS website, using HTML, CSS, and Bootstrap to create an engaging, user-friendly web presence.

Freelance Graphic Designer / UX/UI Designer

Des Moines, Iowa | March 2014 to Present

Client: Teriyaki House (Local Restaurants)

• Conducted user research to inform the development of digital menu displays and print materials for franchise stores.

• Ensured brand consistency and managed social media advertising for franchise locations.

Clients: Entity Nailbar and Chic Nails Beauty Bar (Nail Shops)

• Designed corporate identity, including logo and print materials.

• Created an in-store user-friendly appointment scheduling system.

• Conducted user research and developed solutions to enhance user satisfaction.

Digital Druck Langenthal | Graphic Designer

Bern, Switzerland | July 2009 to June 2013

• Designed layouts for print and digital materials, including signage, banners, posters, publications, and flyers, maintaining a consistent and visually appealing identity across various media.

• Skillfully edited photographer-provided images, elevating their quality and suitability for projects.

• Carried out essential executive assistant duties, such as scheduling, administrative support, and activity coordination, contributing to the organization’s seamless operation.

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PROJECTS​

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Schweizer Berghilfe

E-Commerce Integration and Gamification

• Strategically planned and executed an e-commerce integration initiative for the company's website, enhancing online donation capabilities.

• Utilized Jira for project management, ensuring efficient workflow and task tracking.

• Conducted comprehensive user flow analysis, resulting in the creation of wireframes and UI designs for both web and mobile prototypes, optimizing the user experience.

• Implemented engaging e-commerce gamification features into the online donation platform, fostering user participation.

• Conducted thorough user testing, leveraging feedback to iteratively enhance the prototype's functionality and user-friendliness.

Automation Monkey 

Lead UX/UI Designer - SaaS Business Website Redesign

• Led and managed project planning in Jira, overseeing a team of designers to complete the SaaS business website redesign.

• Efficiently recruited and supervised a team of designers, successfully completing the project within a challenging 4-week timeframe.

• Revamped the brand identity and introduced a compelling mascot for the SaaS website, enhancing its visual appeal and recognition.

• Developed and refined website and mobile app prototypes using Figma, ensuring an optimal user experience and interface.

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